How to Sell Security Business Case Workshop Level 3
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2/2/12 9:00 AM -
2/2/12 1:00 PM
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| Date: |
Thursday, February 2, 2012 |
| Time: |
9:00 am - 1:00 pm ET |
| Format: |
Online training |
| Registration: |
Click here to register |
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Length of course
1 day, 4 hours
Target Audience
Cisco SMB and Premier Partners and Partners who are actively seeking to sell Cisco Security solutions.
Cost
FREE (a $750 value)
Objectives
This course has been designed specifically for Cisco partners and resellers to address the following key objectives:
- Update on Cisco messaging and Market understanding
- Aligning secure technology with the business objectives
- Building the business case with an architectural approach to Security and its relevance to Technical Decision Makers, Business Managers and the Executive
- Position an approach to achieve Trusted Advisor status
- The Architectural advantage - The business value proposition for an architectural approach to Security
- Return on Security Investment in the new ‘business normal’
Agenda
- Welcome & Introductions
- What are Customers looking for today?
- Securing your business for success
- Cisco Architectural Plays
- Engaging the Decision Makers – Technical, Business & Executive
- Trusted Advisor
- Security Value Proposition
- Return on Security Investment
- Your presentation
- Wrap up & close
In summary…
This is a business discussion training event aimed at helping increase sales by aligning the delegate’s general sales capability with their solution awareness and the security drivers of their Clients while enhancing both existing and new Client relationships.
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